A policy advocacy effort for introducing women-inclusive agricultural policy in the State of Kerala, India during 2011-12, and the premises and methodologies adopted are covered in this article. The effort was not an initiative of a committee appointed by the government, which is the usual procedure, but was a proactive campaign. Two pro-women agencies of Kerala involving various stakeholders from grassroots entities had reminded the government and other stakeholders that it is high time the state adopt a women-inclusive policy in all planned efforts of research and developme